McLuhan

29Aug09

Medium as message.  Discussion about content and its (ir)relevance.  I am probably taking this too literally.  (a problem of mine). Technology’s influence on culture. http://www.wired.com/techbiz/people/magazine/17-09/st_thompson talks about writing for an audience, twitter, facebook etc.  influencing writing styles for younger people.

hot vs cold – participatory vs.presentation, – a single? sense.

Equilibrium and technology adaption is new to me and helps to explain some trends.  “What I am saying that media as extensions of our senses institute new ratios, not only among our private senses, but among themselves, when they interact among themselves.” 53

“Translation is thus, ‘a spelling out’ of forms of knowing.” 56

Information movement across cultures impacts cultural and organizational change.  Media determine the change patterns and speed.

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